http://www.cbc.ca/news/business/story/2012/10/05/bc-wine-expansion.html

BC wine producers are taking advantage of cheaper land costs in non traditional areas, moving out of high cost areas such as the Okanagan, Lower Fraser Valley, and Vancouver Island. By moving to different areas, wine makers are able to cut costs by as much to $3-$4 a bottle. These cheap prices allow the wineries to target even larger markets without such deep pockets. The cheaper markets make up the majority of the consumers in the market and thus, by decreasing the prices to such incredibly low levels the spotlight that the BC wine industry spreads is expanded further. The new trend of buying into non traditional areas is showing to help grow BC wine makers influence with the number of vineyards rising 21.7% since 2008 and hectares devoted to wine production raising 8.7% since 2009. This huge expansion in the BC wine industry is reassuring in the current state of the economy, where most industries are taking heavy losses. The constant expansion of the industry also alludes to the increased demand for Canadian grown and crafted wines, with American wineries taking heavy hits. I fully expect to see this demand grow as the American slowly shrinks giving our comrades here in BC a larger share of the market to peddle their wares. Right now though, its nice to kick back and enjoy a glass of home grown wine, knowing that there is only better things to come for the industry.