It’s interesting these days that company’s ethical values has been considered one of the most important aspect of a company. Ethical behavior and corporate responsibility, doesn’t only bring up the company’s social reputation, it also gives significant financial benefits such as attracting more consumers, boosting labor satisfaction and productivity, as well as attracting more investors, keeping its share price high.
Clothing companies such as H&M, Marks & Spencer, Zara, and Topshop, have all been linked to numerous death cases due to poor working condition in their factories, by their safety and unfair wages.
Recently, a survey conducted by YouGov shows that most fashion consumers would pay more for ethical clothing production. Theoretically, companies that can emerge and brings up a sustainable and ethical concept of their production, will gain more benefit and profit as they will attract more of these ‘poverty and working conditions’ aware customers. It might be hard for clothing companies to satisfy the world fashion market that demands large volumes of quality clothing, however, human rights should never be violated no matter what the situations are.
http://www.huffingtonpost.co.uk/2013/09/12/london-fashion-week-ethic_n_3914479.html?utm_hp_ref=uk