Humor in advertising is definitely an art. When done right, it always works really really well! Some of the most memorable advertising campaigns in recent history, regardless of company size and marketing budget, and whether broadcast, print or online-only, have involved humor.As an audience myself, I always find myself most enjoy being entertained instead of […]

As Cecilia introduced in her interesting post “Don’t underestimate cheap marketing“, marketing tactics that make innovative use of limited financial resources can be very effective. When times are challenging, small business has to maximize results and get the most from every direct marketing dollar. . Learning from the simple, original, and effective marketing campaign conducted […]

Whether Apple fans or not, you must have heard the new generation of iPad has been introduced to the world last week. As I read posts on our class blog wondering what to post myself, I ran across Xue Zhang’s post about the new iPad 2 announcement called “Is the Tablet Market Anything Beyond the […]