I was looking back at my blog and A LOT of other blogs out there and I realized something…..Blogs are much “stronger” when they have a true focus to them (especially if that focus is a sincere personal interest). This was actually mentioned in one class, but by looking through all the class blogs it is obvious that there are actually only a few people who ended up having blogs with a true focus. If you google search “top blogs” you will soon realize that pretty much all of the blogs that show up as your search results have this true focus.
Actually, one of the blogs that shows up is Engadget. I love reading things on Engadget because everything is exciting technology news with a personality attached to it–as compared to typical bland news, but Engadget is also a useful and insightful website (through a long story it actually helped me in my decision to return my Nokia N8 and wait for the LG Star or something similar instead) Engadget is a blog filled with focus, passion, and insight, but when looking through the 290 blogs, it seems like most of them don’t share that same focus, passion, and insight.
I do, however, want to mention one of my peer’s blogs that managed to have an overall focus while still talking about marketing-related things: Tian Cai’s blog. Tian talked about cars the entire semester but still managed to apply some marketing concepts; from analyzing the target markets of certain cars to briefly analyzing the segmentation/positioning of the Volvo s60. I think Tian was on the right track and his passion definitely came through in his blogs and it helped make his blogs interesting and insightful–the way blogs should be.
Even though I put a lot of effort into these Comm 290 blogs and took the time to read many other blogs, I feel like I still didn’t come out with a great blog, BUT I did learn a lot about blogging. And, I’m in university to LEARN not to get marks; I can definitely say that I have truly learned a lot about blogging and the significance of blogs throughout this semester. I know I will cherish these things that I have learned later on in my career as blogging is so relevant not only marketing, but also to our society as a whole. Blogging is social media…and we all know how important social media is…
And on that note…I’m out for now! Thanks for reading this year!
