Category: Tech

Microsoft’s CEO, Satya Nadella, seems to be really optimistic regarding how well Windows Phone will do once Windows 10 hits the shelves next year, saying that they have made Windows 10 devices work far more harmoniously when running the tech giant’s newest operating system. It seems as though Microsoft will finally implement Windows Phone into the already 1 billion devices running the Windows operating system, which could turn around their diminishing smartphone market share. If Microsoft successfully integrates the Windows environment into Windows Phone 10, it will have a huge advantage over many other smartphone manufacturers as people really want harmony between their computers, tablets, and smartphones, an opportunity that is perfect for Microsoft because of  its huge computer operating system market share. What Microsoft needs to do produce very powerful, spec savvy smartphones at a considerably lower price in order to win market share from its competitors as it has the power and resources to do such a thing, and really work hard in creating a seamless environment across Windows devices off all screens. If Microsoft decreases their profit margin on their smartphones for a couple of quarters and really invest in them to make them better than the competition, it is surely on the path to smartphone market share dominance.

Steve Wozniak has recently told CNN that apple was 3 years too late in producing large screen smartphones, causing them to take a heavy market share loss to Samsung and like manufacturers in the large screen smartphone market. Even though by looking at market share percentages, it would seem that Wozniak was right, but if one were to look at Apple’s demand of the new, larger, iPhone 6 and 6+, one can clearly see that Apple has a demand for their product that they cannot possibly meet, meaning they are selling as many they possible could. The iPhone 6 and 6+ had the biggest smartphone debut of all time beating out many records in pre-orders, first day, and first weekend sales, and with China just ordering 20 million new iPhones, Apple has made as much profit as it could possibly be making for now. Also, what Wozniak is missing is that even those who have sailed with the other brand smartphones for their larger screen, which includes me, can switch back to the iPhone at a later date when they get tired of their current phones, since now Apple offers more screen size choices, meaning even more future revenue for Apple.

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