When I decided to go on exchange to Vancouver this year, the first thing that everyone told me was : “You are going to need some rain boots!” Why is that? I asked stupidly, and all the people that had already been to Vancouver told me, just “google” the weather forecast and you’ll understand why. Since then I’ve been convincing myself that it couldn’t be that bas, until I got here! And that’s when I discovered the solution : Rain Boots !
But which one to buy? There were so many different colors, shape, brands. So I decided to convey a little market research and observe what types of rain boots where Canadians wearing? After all, they were the one that knew how to deal the best with rain, since they grew up here! And the one brand that kept coming up into was Hunter. Tall, colorful rain boots, with this red and white tag on the top front of the boot. I thought there were so fashionable!
When I checked out their website, I just loved their ads, promoting the stylish, fashionable aspect of them. Who would ever thought (before Hunter boots appeared on the market) that rain boots could be fashionable?? I knew I had to get them. Celebrities were even wearing them too!

But when I found out the price ($150) for plastic boots, that I probably won’t even bring back home because they won’t fit into my luggage, I just realized it worth too much money for what the product offers. But every time I see Hunter Boots now, I just know that if I had stayed a bit longer in Canada I would have bought a pair, even a couple I think !! (impulsive behavior of course).
But I do understand how some real Canadians fell for these boots, and I understand their purchase very well, like Maggie, on her Hunter Blog Post.


