Google acquires Flutter

Flutter announced being acquired by Google last week. This acquisition brought benefit to both Google and Flutter. From now on, Google customers can easily flip through Web pages, play videos or scroll down important documents with a simple hand gesture, which will actually appeal to a great number of customers. As for Flutter, according to the Flutter CEO, Navneet Dalal, the $40 million deal between Flutter and Google actually brought Flutter a chance to continue their research at Google.

 

Flutter is a Y Combinator-backed startup that focuses on gesture recognition technology. It has already launched a Mac app, which was downloaded in more than 90 countries, reaching the top-five apps in the Mac App Store in its first two weeks of launch in some 30 of those, and number 1 in 14. It had around 1 million users on desktop. Now that Google has acquired Flutter, it has a powerful tool to stand out among all the competitors. A good acquisition always brings great benefits around, thus before acquire a small business, big companies should always think twice on what the strategy will bring about.

 

Also, as is known to all that Flutter focuses on the gesture recognition technology. It is not the only business producing such apps, but it is the one that focuses on the most. This acquisition actually proves that a useful and revolutionary tool can catapult a small startup to a huge payoff.

 

 

http://techcrunch.com/2013/10/02/google-acquires-yc-backed-flutter-a-gesture-recognition-technology-startup/

 

1 thought on “Google acquires Flutter

  1. Pingback: https://blogs.ubc.ca/spainie/2013/11/17/g… | Business Fundamentals Section 104

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