You turn on CBC, the reporter points to the map saying \u201cbeautiful day on the coast, 26 degrees. We see the high pressure area over here but later in the week, perhaps some showers\u2026\u201d We get a fair share of science from the news, including weather reporting. I was intrigued to see Ms. Claire Martin, meteorologist on CBC News, visit Vancouver last week to share what it means to be the voice for our information. On a local level, the daily forecast affects our everyday plans, and on a global
\nlevel, our understanding of weather can shape how we contribute to the discussion on climate change.<\/p>\n
Coming from a purely science background, Claire captured me right away with her jolly voice and clear speech. Not missing a chance to include humor, she guided us though the key components of how to communicate what she calls \u201csexy, scintillating and straight forward science.\u201d<\/a><\/p>\n In one of her many pieces of wisdom, what came as a surprise \u2013 or what I had taken for granted \u2013 was that sharing info has become way easier than before. I\u2019m not just talking about the advance in technology \u2013 but our attitude towards where information comes from, and in what form.<\/p>\n Take youtube. How many times have you seen people post their home videos that they share for laughs and smiles? Take twitter. Someone very active on twitter told me she doesn\u2019t really know how to write up a full article. However, within a limited 140 characters, she shares links with catchy captions that pique your interest and keeps you hooked for information and entertainment. Take facebook. It\u2019s an everyday (or rather, every second) occurrence to see a casual conversation on someone\u2019s wall, and that might be where you get important news first-hand.<\/p>\n For my favorite example, one man with a marker and whiteboard communicates a strong message (from 1:27):<\/p>\n