My thoughts on Ivan Chan’s post “Inefficiency. The Opportunity Cost of Sustainability?”
Nov 19th, 2011 by tamara
Chan criticizes the inefficiency that stands behind any business decision that is for sustainability.
Chan “conveniently” neglects to point out that sustainability not only brings profit, but also depletes resources.
If Governments and business firms focus only on present profit gain, and ignore the “sustainability” side, there will be no future business for anyone, because there will be no resources left.
Chan’s example of downtown heavy traffic jams, due to the new bicycles lanes, have caused people to cease using their cars and to commute downtown using bicycles or public transportation.
If the Government had not invested in improving bicycle paths and public transportation, people would still commute to downtown by cars and cause heavier pollution.
As for sustainability, in my opinion, there will be a much higher opportunity cost if we continue to ignore the same.
The world cannot continue the way things are now…
So changes MUST be implemented…
Citation: Chan, Ivan. “Inefficiency. The Opportunity Cost of Sustainability?” ivanchan blog. November 15th, 2011. < https://blogs.ubc.ca/ivanchan/2011/11/15/sustainability/>