In my previous blog, I revealed Apple’s forefront in the tablet market and that Apple’s rivals have a long shot to reach Apple’s standards.
However, this may just about change.
Two months after revealing Steve Jobs’ resignation as CEO, Apple once again stuns the public with news of its founder’s death. New CEO Tim Cook moves on to replace Steve Jobs. However, will Apple survive without its core?
Steve Jobs’ isn’t just the founder, he is Apple’s iconic leader. While Apple is known in the consumer’s minds for its innovative products, Steve Jobs was the mind behind. In a way, He is Apple.
Comparing Tim Cook with Steve Jobs, many believe Apple’s gap with rivals could narrow. Especially at a time when many phone companies like Sony and Samsung are firing away alternative tablets to the Ipad, Apple’s lifeline may just be its loyal customers if Apple under Tim Cook cannot match the standards of Apple under Steve Jobs.
Nevertheless for now, Apple still has the advantage of its leader position in the market. Steve Jobs’ brilliant marketing strategy in the “I” products for internet and individual have effectively personalized the electronic experience. What now? Only time can tell.