Link of article: http://www.nytimes.com/2012/10/19/technology/nokia-posts-loss-as-smartphone-sales-lag.html?ref=business

 Again! Another giant struggles through the market this one being Nokia and their smartphones. In my previous blog “Apple loses UK tablet design appeal versus Samsung”, it was discussed how the originality of iPads was shared with the Samsung tablets, which, in the long run didn’t really make any significant difference in Apples sells.

Nevertheless, going back to the main article, as customers wait for a new version of windows to be released for smartphones, Nokia has been making tremendous losses reaching more than 969 million euros. Why so? Lumia, being Windows smartphones line in association with Nokia. The current Lumia smartphones cannot be updated, therefore leading Nokia with a large decrease in demand for their smartphones and making next year an interesting year as Mr. Elop said (O’brien, Kevin J). It is now doubted that Nokia will have a comeback story like it was previously speculated. In my opinion, if Nokia is not to innovate in their product and not invent something out of the box, any other big corporation such as Samsung and Apple will take them out of the game.

Image: The English Blog. “The English Blog.” : Cartoon: Nokia’s Black Hole. N.p., 09 Feb. 2012. Web. 18 Oct. 2012. <http://www.englishblog.com/2012/02/cartoon-going-into-a-tunnel.html>.

Article: O’brien, Kevin J. “Nokia Posts Loss as Smartphone Sales Lag.” The New York Times. The New York Times, 19 Oct. 2012. Web. 18 Oct. 2012. <http://www.nytimes.com/2012/10/19/technology/nokia-posts-loss-as-smartphone-sales-lag.html?ref=business>.