Jack Ma is the founder of Alibaba, the biggest online shopping company in the world. According to a study published by Focus Money magazine, “Chinese consumers shop online 8.4 times each month, compared to 5.2 times in the United States; 4.3 times in Great Britain; 2.9 times in Germany; 2.8 times in the Netherlands; 2.6 times in France; and 2.3 times in Switzerland.”
Now, he is not only a successful entrepreneur, but also a legendary icon for the young Chinese generation. When faced with the challenge from western rivals, he replied “eBay may be a shark in the ocean but I am a crocodile in the Yangtze River. If we fight in the ocean we lose but if we fight in the river we win.”
With compelling price and diverse products, will Alibaba change the rules of global retailing?