Essay: beauty and the dove campaign

New Saviour or New Suppressor? Tiffany Tong November 15th, 2006 Only 2% of [surveyed] women describe themselves as ‘beautiful’; almost one half of them think their weight is ‘too high’. Dove Campaign for Real Beauty Website (“Dove”) The above findings are from a Dove initiated survey of 3,200 women aged 18 to 64 from ten countries including the United States, Canada, and Japan (“Dove”). In response, Dove launched a new advertising campaign in which the city bloomed overnight to reveal […]