Artwork is often hard to sell, especially the more high-end art. However, discoveredartists provide a service that combines artists with interior designers and art buyers. The website provides a direct marketing system where it reaches the targeted market of enthusiastic art or home decor buyers. Artwork from all over the globe is picked by the people of the website who think that the artwork is suitable for the art buyers and the interior designers. The website holds a gallery of art and interior designs. The interior designers can pick and buy the art that goes with their designs and art buyers can also mix match the interior designs with the artwork.
I think this is a great marketing promotional strategy because it is a gallery that gathers both interior designs and artwork, which I think is a great combination. Home decors who want beautiful artwork that matches with the design would be motivated to use this website because it is easy to use and easy to match. It is also a great marketing tool for both interior designers and independent artists.
