Posted in Uncategorized on Oct 25th, 2010 No Comments »
An interesting blog was brought to my attention by Vaidas Aleksejunas. He cited Kiwano Marketing, a Vancouver based marketing firm who has a really interesting blog focused on sustainability. I read a bunch of their blogs, but the one I want to focus on right now is about how UPS is sustainable. I won’t go […]
Posted in Uncategorized on Oct 19th, 2010 No Comments »
The main purpose of my blog today is to talk about Old Spice’s really popular and funny advertisements. I first saw these ads in the movie theatre, and ever since then they have become a phenomenon. I think these ads are really effective for both men and the women who may buy/influence the buying process. […]
Posted in Uncategorized on Oct 12th, 2010 No Comments »
I just read an article in ‘The Globe and Mail’ about the possible ramifications of social media on our views on life. The article is called The danger lurking in the social-media shallows. This article caught my attention because of the metaphor the author, Ivor Tossell, used to describe the trend of social media. Basically […]
Posted in Uncategorized on Oct 6th, 2010 No Comments »
As business students, probably one of the most important things we can get out of marketing is how to market yourself. This is especially true in the current job market, where companies are probably being more selective and restrictive in their hiring practices. Your resume, cover letter, and especially the interview process are all key […]