(New York, NY) January11, 2010 – UGG® Australia and Jimmy Choo are pleased to announce a collaboration for limited edition co-branded “UGG® & Jimmy Choo” women’s sheepskin footwear products. The capsule collection will be available in store from October 2010.
The collection is based on the iconic UGG® Australia boot construction with design details that embody the spirit of the Jimmy Choo brand. The collection encompasses 5 styles in multiple color variations and will be priced between $495-$795
What a magic coorperation. A few celebrities wearing Jimmy Choo UGG in the middle of the summer sends a signal to fashion wannabe everywhere: these are hot. It doesn’t matter too much if Jimmy Choo UGG actually are hot, all that matters (to these wannabe and the retailers that serve them) is that in the past, when beautiful people in Santa Monica did something, Jimmy Choo UGG was an effective signal to the market. What Seth doesn’t know, but most fashions do, is that a few celebrities wearing Jimmy Choo UGG in Summer doesn’t make create a fashion trend, but creates an unfashionable celebrity.http://www.uggaustralia.com/experience/pressreleases.aspx?p=pr