http://www.vivawoman.net/2010/10/04/guest-review-evolution-of-smooth-lip-balm/
After learning about packaging in marketing class, I realized how influential it can be on consumers. I’m definitely a sucker for pretty, bright, colourful packaging. Anything eye catching and I’ll take a couple more glances and eventually even decide to buy the product! Just like the evolution of smooth (eos) lip balms I stumbled across. I discovered them at a Walgreens in Chicago and I’ve been using this lip balm ever since. The packaging is shaped in a smooth sphere (so different from the other lip balms i’ve used!), along with really eye catching colours to go with each flavour there is. I bought the pink – summer fruit and light green – honeysuckle honeydew because they both looked just as appealing. The information they provided on the package was very relevant and useful. It claims to be 95% organic and 100% natural, with shea butter and vitamin E, keeping your lips moist, soft, and super smooth. I have to say that their claims have proven to be very true. This is definitely the most longest lasting moisturizing lip balm that keeps my lips smooth even during the harsh cold winters. The flavours are great, not too strong and quite yummy tasting. Best of all, it comes in such a fun packaging so it no longer feels like a chore to put on lip balm. I used to always be too lazy or forget to put on lip balm but now applying eos on my lips is a daily routine habit that I don’t even think about.
http://www.stylehive.com/blog/hot-in-the-hive-eos-lip-balm-spheres
I have yet to see these sell in Canadian drugstores, but I searched on the website and found out that they sell it at RW&Co. stores. So for those who haven’t tried this amazingly smooth lip balm in a fun package, go and check it out 🙂
http://www.beautysnob.com/2010/10/eos_anti-bacterial_tangerine_l.html