So Twitter Inc. finally does file for an Initial Public Offering (IPO)! There were predictions about the company going public for a few months now, but it was predicted that it would go public around the year 2014. However, Twitter has shocked people by filing for an IPO this early, just before the vacation time around.
According to a Reuters report, the share prices of Twitter could almost double in its first year. So, how does the company make its revenues, and how reliable would it really be to invest in Twitter Inc.? Twitter was successfully able to capture a part of the $200 billion global TV market with Amplify. Also, their acquisition of an online mobile-ad company, MoPub, is going to help enhance the company’s revenues. Experts say that twitter has done the hard part of building a strong brand in the market, and from here, it should thus be easier for the company to prosper in the public market. However, there were similar predictions when Mark Zuckerberg announced his company Facebook going public, and only time could tell as to whether twitter’s move to go public would be a smart one or not.
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