The greatest football club in the history of England, Manchester United, has the most titles in the Premier League. Despite an astonishing one-tenth of the world’s population supporting the club, it still faces financial dilemmas. I intend to look at Sauderite Anand Madan’s blog post from a different perspective. To meet the expectations of such a large fan base, it needs to invest back in the club. However, the public limited company owed debts of over £500 million. This issue seems to be diminishing as the company’s profits for the latest fiscal year rose from £23 million to £146.4 million.

This thus shows that how United’s current success in the premier league has a direct impact on its revenues. It recently made a world record-breaking shirt deal with the automobile company, Chevrolet. Carrying such a strong brand image thus has benefits, as there is more trust in the company and higher possibilities for better deals. On the other hand, it has to maintain high standards so as not to lose its supporters, as customer loyalty is directly related to revenues. The higher the fan base, the higher the revenues by selling its merchandise. The latest earnings thus helped United to reduce its debts to £389.2 million. A constant improvement in its revenues would thus help United to improve its financial status, thereby taking the brand image to an even higher level.