{"id":39,"date":"2021-12-07T16:08:17","date_gmt":"2021-12-07T23:08:17","guid":{"rendered":"https:\/\/blogs.ubc.ca\/webfoliosidney\/?p=39"},"modified":"2021-12-10T18:12:52","modified_gmt":"2021-12-11T02:12:52","slug":"evan-crisp-memo","status":"publish","type":"post","link":"https:\/\/blogs.ubc.ca\/webfoliosidney\/2021\/12\/07\/evan-crisp-memo\/","title":{"rendered":"Best LinkedIn Best Practices Memo"},"content":{"rendered":"<div class=\"post-entry\">\n<p>MEMORANDUM<\/p>\n<p>To: All Members of Team Potluck, ENGL 301 Writing Team<\/p>\n<p>From: Sidney Singh Team Member, ENGL 301 Student<\/p>\n<p>Date: October 22, 2021<\/p>\n<p>Subject: 10 Best LinkedIn Practices<\/p>\n<p>Dear Team Potluck,<\/p>\n<p>After extensive research I have complied a list of the 10 best LinkedIn practices. LinkedIn is a business social networking site. These recommendations aim to boost engagement and maximum the potential of LinkedIn. The list is separated into smaller themes.<\/p>\n<p><strong>Profile Management<\/strong><\/p>\n<ol>\n<li>Choosing professional profile and background photos. (Deehan)<\/li>\n<li>Sharing relevant video and visual content. It is recommended to upload content directly to LinkedIn as opposed to linking to another site. (Fields)<\/li>\n<li>Utilizing the 411 rule. For every \u201cself-serving post,\u201d share 1 post from another person and 4 related posts. (Fields)<\/li>\n<\/ol>\n<p><strong>Maximizing Engagement<\/strong><\/p>\n<ol start=\"4\">\n<li>\u00a0Observing analytics to optimize engagement. (Marx) Understand demographics and who is viewing your profile and posts. (Fields)<\/li>\n<li>Create LinkedIn specific contest as opposed to reposting the same material on different social media sites. (Fields)<\/li>\n<\/ol>\n<p><strong>Networking<\/strong><\/p>\n<ol start=\"7\">\n<li>Being strategic with endorsements. Endorse others and highlight the most advantageous endorsements for yourself. (Deehan)<\/li>\n<li>Publishing strategically.(Marx)Post between 2-3 a week but no more than 30 times a month. (Fields)<\/li>\n<li>Taging strategically. (Marx) Use hashtags relevant to your post as opposed to using trending hashtags. (Fields)<\/li>\n<li>Building your network. (Deehan) Reach out to contacts in a polite and professional fashion.<\/li>\n<\/ol>\n<p><strong>Conclusion<\/strong><\/p>\n<p>LinkedIn is an excellent business networking platform. These suggestions may help in utilizing a few of the many features the site has to offer.<\/p>\n<p><strong>Works Cited<\/strong><\/p>\n<p>Deehan, Jane. \u201c20 Steps to a Better LinkedIn Profile in 2020.\u201d LinkedIn Sales Blog, LinkedIn, 20 Feb. 2020,\u00a0<a href=\"https:\/\/www.linkedin.com\/business\/sales\/blog\/profile-best-practices\/17-steps-to-a-better-linkedin-profile-in-2017\">https:\/\/www.linkedin.com\/business\/sales\/blog\/profile-best-practices\/17-steps-to-a-better-linkedin-profile-in-2017<\/a>.<\/p>\n<p>Fields, Joe. \u201c10 Tips to Boost Your LinkedIn Presence in 2021.\u201d Social Media Today, Industry Drive, 7 Feb. 2021,\u00a0<a href=\"https:\/\/www.socialmediatoday.com\/news\/10-tips-to-boost-your-linkedin-presence-in-2021\/594649\/\">https:\/\/www.socialmediatoday.com\/news\/10-tips-to-boost-your-linkedin-presence-in-2021\/594649\/<\/a>.<\/p>\n<p>Marx, Author: Wendy. \u201c10 LinkedIn Best Practices That Will Accelerate Your Business.\u201d Business 2 Community, Business 2 Community, 26 Feb. 2018,\u00a0<a href=\"https:\/\/www.business2community.com\/linkedin\/10-linkedin-best-practices-will-accelerate-business-02018010\">https:\/\/www.business2community.com\/linkedin\/10-linkedin-best-practices-will-accelerate-business-02018010<\/a>.<\/p>\n<p>\u201cLinkedIn Best Practices for Networking Success.\u201d Social Hire, Social Hire,\u00a0<a href=\"https:\/\/social-hire.com\/blog\/candidate\/linkedin-best-practices-for-networking-success\">https:\/\/social-hire.com\/blog\/candidate\/linkedin-best-practices-for-networking-success<\/a>.<\/p>\n<\/div>\n<div class=\"navigation\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>MEMORANDUM To: All Members of Team Potluck, ENGL 301 Writing Team From: Sidney Singh Team Member, ENGL 301 Student Date: October 22, 2021 Subject: 10 Best LinkedIn Practices Dear Team Potluck, After extensive research I have complied a list of<span class=\"ellipsis\">&hellip;<\/span><\/p>\n<div class=\"read-more\"><a href=\"https:\/\/blogs.ubc.ca\/webfoliosidney\/2021\/12\/07\/evan-crisp-memo\/\">Read more &#8250;<\/a><\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":58649,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-39","post","type-post","status-publish","format-standard","hentry","category-best-works"],"_links":{"self":[{"href":"https:\/\/blogs.ubc.ca\/webfoliosidney\/wp-json\/wp\/v2\/posts\/39","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ubc.ca\/webfoliosidney\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ubc.ca\/webfoliosidney\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/webfoliosidney\/wp-json\/wp\/v2\/users\/58649"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/webfoliosidney\/wp-json\/wp\/v2\/comments?post=39"}],"version-history":[{"count":5,"href":"https:\/\/blogs.ubc.ca\/webfoliosidney\/wp-json\/wp\/v2\/posts\/39\/revisions"}],"predecessor-version":[{"id":232,"href":"https:\/\/blogs.ubc.ca\/webfoliosidney\/wp-json\/wp\/v2\/posts\/39\/revisions\/232"}],"wp:attachment":[{"href":"https:\/\/blogs.ubc.ca\/webfoliosidney\/wp-json\/wp\/v2\/media?parent=39"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/webfoliosidney\/wp-json\/wp\/v2\/categories?post=39"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/webfoliosidney\/wp-json\/wp\/v2\/tags?post=39"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}