As respond to Lara Hon’s blog, there are always pros and cons for a product. However, if a brand become too recognizable, there will be many issues as well. Just as stated in the article, when a brand become too successfully associated with their product, it is hard to prevent “identity theft”. It is hard to prevent consumers from using the product name colloquially.
Author Archives: wendytseng
Power Tabs And BC Hydro
As respond to Frederick Wong’s blog, it is indeed crucial for people to understand the importance of being environmental friendly. The installation of smart meters will not only contribute to the province but the environment in general.
Tech World Double Standard for Women Entrepreneurs?
According to the article, “Women make up 10 percent of the founders at high-growth tech companies, and they raise 70 percent less money than men do because of their lack of access to capitals. All of the women I know who went to raise money did it when they didn’t have kids,” ” sas Lesa Mitchell of the Ewing Marion Kauffman Foundation, where she is vice president for initiatives on advancing innovation. Despite the discrimination, a small group of women is proving to the world that it is possible to start a high-growth technology company and have children at the same time. They are dispelling the image of the tech entrepreneur as a single, usually make, wunderkind. This article reminds me of the successful female entrepreneurs who started her own mild business after she graduated from Sauder. She transport fresh milk from countryside and sell it in the cities. As a female entrepreneur, she demonstrated her strength and ability to the world by maximizing her company revenue.
OMG: Traditional Text Messaging Is On the Decline
According to a new study by mobile industry analyst Chetan Sharma, text messaging is on the decline. During the third quarter of 2012, the average American send 678 texts per month. Expert says the decrease is likely a sign of a permanent shirt away from SMS messaging carried over the same network we use to make phone calls. However, this does not mean that teenagers are going to stop burying their noses in their iPhones at the dinner table, cell phone users are actually finding free solutions that offer most of the efficiency of texting without the annoying monthly charge. This is an example of shift in consumer behavior; people are no longer relying on text messages because there are many alternatives that can help them fulfill their demand. Therefore the demand of text message will decrease while the demand of texting apps increase. As the consumer behaviour change, the market will react quickly to meet the consumers’ demand, therefore there must be a major change in the market in the future.
How Fining Bad Banks Can Fix Our Biggest Money Problems
“Every time a bank crosses the line and must pay a fine, regulators should tack on a surcharge to underwrite financial literacy programs.” said John Pelletier, the director of the Center for Financial Literacy at Champlain College. Banks that profit by skirting the rules and cheating customers through hidden fees and misleading advice will become attractive target. Many banks view the occasional fine as simply a “cost of doing business” and allow for fines in their annual budget. Pelletier believes that a portion of the fines should be used to set up a National Public Education Foundation for Financial Capability. He wrote that ” The U.S. Government and the Federal Reserve have allocated trillions of dollars TARP bank bailout funds, stimulus spending and quantitative easing, in large part, as a response to the consequences of banks behaving badly. Wouldn’t justice be served if these same financial institutions pay a portion of all federal fines and penalties to fund a nonprofit organization that will educate consumers on how they can protect themselves from financial harm and fraud?”
As eurozone economy shrinks, gov’t debt loads grow
Europe’s government-debt crisis is no longer panicking financial markets. The economy of the 17 countries that use the euro has shrunk for two straight quarters — a common definition of a recession — and analysts forecast little or no growth until 2014. However, without growth, there won’t be won’t be enough tax revenue to help countries like Greece, Italy, Spain and Portugal narrow their deficits and slow the expansion of their debts.
According to the article, Europe’s economy is being held back for several reasons:
1. Austerity: Less spending by the government and less spending by consumers who gave mroe of their income to the government.
2. Shaky banks: banks reeling from the financial crises are making it harder and more expensive for businesses.
3. Consumers’ hold back: people are saving more because the are worried about further economic shocks. These trends have reduced consumer spending by about 1 percent this year.
4. Anti-Business regulation: Laws in many European countries make it hard for companies to lay workers off in lean times, and that makes employers reluctant to hire.
There are many reasons why Europe economy are still in recession. This is caused by a series of chain reaction which leads to the fail of eurozone.
http://www.ctvnews.ca/world/as-eurozone-economy-shrinks-gov-t-debt-loads-grow-1.1042272
The voice of non-profit housing providers in B.C
The British Columbia Non-Profit Housing Association has always had a clear mission: to lead and support its members through services, educational opportunities, and advocacy. This has been the association’s purpose since its creation and remains true today as members meet for the twentieth annual conference in Richmond. “Having an association gives all housing providers the opportunity to come together and work for the good of the whole sector,” said Kathy Stinson, BCNPHA board chair and executive director of Victoria Cool Aid Society. “The association looks at ways for us to be proactive and strategic in growing and preserving our province’s affordable housing stock. “BCNPHA is successful because it was created from the grassroots and has consistently provided leadership, support and advocacy,” added Karen Stone, the association’s executive director since 2007. “We represent most of the province’s affordable rental units. There’s a significant benefit to the sector to stand together in a unified fashion.” BCNPHA exists as a non-profit organization, which as we learned in lecture, is another form of entrepreneurship. By generating capitals that allows the entrepreneur to continue functioning, BCNPHA also provides positive influence to the economy.
http://www.vancouversun.com/story_print.html?id=7568988&sponsor=
Pros and Cons of being Kleenex
As respond to Lara Hon’s blog, there are always pros and cons for a product. However, if a brand become too recognizable, there will be many issues as well. Just as stated in the article, when a brand become too successfully associated with their product, it is hard to prevent “identity theft”. It is hard to prevent consumers from using the product name colloquially.
Are We Already in A Recession?
http://business.time.com/2012/10/01/are-we-already-in-a-recession/
Paul Krugman, an economist, argued in 2007 that “the official definition of recession as become delinked from people’s actual experience. Right now we are in an economy with deteriorating employment and incomes, collapsing home proce, and business retrenchment. Is it also an economy in recession? Who cares?”. This is true. For most people, the growth of economy probably doesn’t mean that much for them; It is our daily life that actually matters for us. However, consumer’s behavior is related to the economy in many ways. If the consumer demand in the market decrease, the economy will be affect because the cycle between households manufacturers are closely related. However, many people does not realize our economy situation because their daily life is not affected; but once the recession become worse, it will be even harder for people to maintain their daily life. So are we already in recession?
QE3 is here
http://www.stockhouse.com/columnists/2012/oct/1/qe3-is-here,-where-next-for-gold-#05ZqsdlLTxVJcvFT.99
QE3 stands from the third round of Quantitative Easing from the US federal Reserve. Under the programme the Federal will purchase $40 billion of mortgage dept every month. QE is designed to increase bank reserves and the demand loans; as the name implies, QE 3 is not the first iteration of quantitative easing by the Fed. Even though QE is designed to increase the demand for loans and reduces their yield and help reduce interest rates across the board, there are still downsides to QU programs. According to Elementary economics, an increase in money supply leads to inflation. The inflation is an indicator for our economy; if the QE3 should be efficiently help the economy by reducing the inflation rate but focus on creating money out of thin air.