Our generation is the online generation, we are leading to way to great technological development and the creation of a smaller world, but we are also making many things that were staples of the past, and our parent generation, stay in the past, we are causing the death of printed works and CDs, but one thing we are killing that people don’t mention is advertising. Most people see young people creating a new frontier for the advertising world, a vast online frontier where marketers can get easy access to huge amounts of people without much cost, but in the future a lot us young people will become un-advertisable when we’re are online, I know I already am. Un-advertisable, definition, to be unreachable to advertisements. I’m already un-advertisable because I use AdBlock, this simple program attached to Safari (the Mac browser) blocks all popups, ads on websites, and even ads on YouTube or in between clips on network video players (ex: CTV Video Player). Using AdBlock makes using the internet more enjoyable for me not having to deal with ads, I’m part of growing group of people fed up with too many internet ads that are taking action and blocking ourselves off.
Un-Advertisablity Checklist
- Watch TV online to avoid commercials. CHECK
- Use AdBlock to stop any ads when watching videos online. CHECK
- Don’t go outside to avoid advertisements that are in public places. Don’t think it will happen
I blame the pervasiveness of said ads. A few decades back it was easy to block them on the TV; just switch to another channel. Now they’re everywhere: bus stops, billboards, and the Net. There’s just so much that we begin to subconsciously tune out the ads screaming in our faces to buy this product, subscribe to this service, etc. As someone once said, “less is more.”