OFFICE 2010 Movie Ad
This advertisement for new coming office 2010 is caught my eyes. I find it is interesting and funny, break the old-fashioned and inflexible image of Microsoft. Maybe it reflects to the new office softwares may have some renovation changes.
But I really want to know is it worth it? 2 mins and half length ads with Hollywood movie level production perhaps cost ten times than a normal ad. However, with spending that much of money, the purpose is letting people know a existing product. Coco-cola may spend lots of money on advertising, I can understand since Pepsi is a big competitor. Same thing applies PC and Mac. However, office softwares have almost the whole market, I just can’t see reasons for making this office ad.