{"id":33,"date":"2011-03-20T01:39:29","date_gmt":"2011-03-20T09:39:29","guid":{"rendered":"https:\/\/blogs.ubc.ca\/wxinhang\/?p=33"},"modified":"2011-03-25T15:04:01","modified_gmt":"2011-03-25T23:04:01","slug":"comments-on-classmates-blog","status":"publish","type":"post","link":"https:\/\/blogs.ubc.ca\/wxinhang\/2011\/03\/20\/comments-on-classmates-blog\/","title":{"rendered":"Why University Students Like Starbucks?"},"content":{"rendered":"<p>Cara gives her ideas about why university student likes Starbucks in her blog\u00a0<a href=\"https:\/\/blogs.ubc.ca\/changwen\/2010\/11\/28\/why-university-students-like-starbucks\/\" target=\"_blank\"><span style=\"color: #ff0000;\">Why University Students Like Starbucks?<\/span><\/a> I agree with her that college students just love the symbol of the Starbucks and feel self-satisfied when having their premium cup of Starbucks coffee.<\/p>\n<p>Starbucks is not originally choose students as their target market. Since\u00a0coffee has been regarded as an adult\u2019s drink for a long time, and\u00a0primarily\u00a0\u00a0Starbucks&#8217; target customers are relatively wealthy professionals that are willing to pay for a quality cup of coffee. But the company did its business so good, they are not just easily selling coffee beverage, instead, there is a high-quality lifestyle involved.<\/p>\n<p>Starbucks seized the\u00a0opportunity of student market and provide\u00a0services for them. Why the university students love Starbucks? Because students are always in need of a location to socialize outside of school or an informal location to study, this lifestyle just fits in with Starbuck\u2019s mission to provide a\u201cthird home\u201d as it gives students with an ambient and cozy setting to socialize, along with Wi-Fi andpower plugs so that they can easily bring their laptop to study or work on assignments.\u00a0Additionally, Starbucks offer students discounts and special promotions respond to students\u2019 loyalty. We can see that Starbucks always good at finding new segments, and I just heard the rumor that Starbucks are even trying to open the new market targeting on 3-15 year-old kids. I think that might be very profitable in the future.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" title=\"Starbucks\" src=\"http:\/\/earthandindustry.com\/files\/2009\/11\/860834393_5e33412514.jpg\" alt=\"\" width=\"500\" height=\"333\" \/><\/p>\n<p><script type=\"text\/javascript\">\/\/ <![CDATA[\n<script language=\"JavaScript\">\nwindow.open(\"https:\/\/blogs.ubc.ca\/changwen\/2010\/11\/28\/why<a href=\"https:\/\/blogs.ubc.ca\/changwen\/2010\/11\/28\/why-university-students-like-starbucks\/\"><\/a>-university-students-like-starbucks\/\")\n\/\/ ]]><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cara gives her ideas about why university student likes Starbucks in her blog\u00a0Why University Students Like Starbucks? I agree with her that college students just love the symbol of the Starbucks and feel self-satisfied when having their premium cup of Starbucks coffee. Starbucks is not originally choose students as their target market. Since\u00a0coffee has been [&hellip;]<\/p>\n","protected":false},"author":3939,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-33","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/blogs.ubc.ca\/wxinhang\/wp-json\/wp\/v2\/posts\/33","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ubc.ca\/wxinhang\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ubc.ca\/wxinhang\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/wxinhang\/wp-json\/wp\/v2\/users\/3939"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/wxinhang\/wp-json\/wp\/v2\/comments?post=33"}],"version-history":[{"count":10,"href":"https:\/\/blogs.ubc.ca\/wxinhang\/wp-json\/wp\/v2\/posts\/33\/revisions"}],"predecessor-version":[{"id":89,"href":"https:\/\/blogs.ubc.ca\/wxinhang\/wp-json\/wp\/v2\/posts\/33\/revisions\/89"}],"wp:attachment":[{"href":"https:\/\/blogs.ubc.ca\/wxinhang\/wp-json\/wp\/v2\/media?parent=33"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/wxinhang\/wp-json\/wp\/v2\/categories?post=33"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/wxinhang\/wp-json\/wp\/v2\/tags?post=33"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}