{"id":26,"date":"2011-10-10T19:27:53","date_gmt":"2011-10-11T02:27:53","guid":{"rendered":"https:\/\/blogs.ubc.ca\/xinlu\/?p=26"},"modified":"2011-10-10T19:46:18","modified_gmt":"2011-10-11T02:46:18","slug":"just-do-it","status":"publish","type":"post","link":"https:\/\/blogs.ubc.ca\/xinlu\/2011\/10\/10\/just-do-it\/","title":{"rendered":"Just Do It"},"content":{"rendered":"

Nike Advertisement<\/a><\/p>\n

As one of the most successful sports brand in this world, Nike experiences a strong impression of good example of marketing strategy in people\u2019s mind.<\/p>\n

 <\/p>\n

Initially, the Nike advertisements appeal everywhere. The times of customers watching Nike\u2019s advertisements promote people to memorize name of this brand and features of it; thus customers might buy Nike\u2019s products which appeals on advertisements.<\/p>\n

 <\/p>\n

Subsequently, Nike invites celebrities to represent its brand and products. As the consequence, audiences may be affected by the celebrities and be easily attracted by Nike products. This strategy guarantees a wide range of audiences to buy Nike products.<\/p>\n

 <\/p>\n

Finally, Nike contains a valuable slogan —- \u201cJust do it\u201d. \u201cJust do it\u201d is one of the most famous and easily recognized slogans brand among all the sports brands, and which demonstrates the success of Nike Company in the marketing strategy. Besides, commercials related to this slogan are always full of creativity.<\/p>\n

http:\/\/condor.depaul.edu\/aalmaney\/StrategicAnalysisofNike.htm<\/p>\n

http:\/\/en.wikipedia.org\/wiki\/Nike,_Inc.<\/p>\n

\"\"<\/a><\/p>\n

 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Nike Advertisement As one of the most successful sports brand in this world, Nike experiences a strong impression of good example of marketing strategy in people\u2019s mind.   Initially, the Nike advertisements appeal everywhere. The times of customers watching Nike\u2019s … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":9016,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-26","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/blogs.ubc.ca\/xinlu\/wp-json\/wp\/v2\/posts\/26","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ubc.ca\/xinlu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ubc.ca\/xinlu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/xinlu\/wp-json\/wp\/v2\/users\/9016"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/xinlu\/wp-json\/wp\/v2\/comments?post=26"}],"version-history":[{"count":5,"href":"https:\/\/blogs.ubc.ca\/xinlu\/wp-json\/wp\/v2\/posts\/26\/revisions"}],"predecessor-version":[{"id":31,"href":"https:\/\/blogs.ubc.ca\/xinlu\/wp-json\/wp\/v2\/posts\/26\/revisions\/31"}],"wp:attachment":[{"href":"https:\/\/blogs.ubc.ca\/xinlu\/wp-json\/wp\/v2\/media?parent=26"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/xinlu\/wp-json\/wp\/v2\/categories?post=26"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/xinlu\/wp-json\/wp\/v2\/tags?post=26"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}