The best shopping season over the year has already begun from the Thanksgiving long weekend, and black Friday is around corner. Macy’s, one of the largest mid-range to upscalechain of department stores in US, broke its 155 yeas of tradition to open doors during the Black Friday. But whether it’s a good deal for small businesses to follow the steps of the big department stores remains to be determined.

Black Friday

As online shopping gets more popular these years, this distribution channel should be the main focus of businesses during the shopping seasons. Order-on-line and pick-up-in-store services satisfy the needs of most youths who are gradually becoming the target customers for all businesses. Another suggestion for companies to survive and gain profits during hot seasons is to start early, because according to the research by Forbes, nearly three quarters of people would finish shopping before November and relatively small amount of people would purchase more on Black Friday and Cyber Monday. Metrotown, British Columbia’s largest shopping mall, launches its big sales recently to prevent losing to much customers who intended to go shopping in US during Black Friday.

Reference:

Black Friday. Digital image. Gsmnation.com. N.p., 20 Nov. 2013. Web. <http://www.gsmnation.com/blog/2012/11/20/the-best-black-friday-phone-deals-out-there/>.

Wirthman, Lisa. “Should Your Business Open On Thanksgiving And Christmas?” Web log post. Forbes.com. N.p., 14 Nov. 2013. Web. <http://www.forbes.com/sites/capitalonespark/2013/11/14/should-your-business-open-on-thanksgiving-and-christmas/>.