After reading Lingyi Xing’s blog posted on the success of “The Fast Fashion”,  I got to know a fashion apparel brand named “Zara” .

In Lingyi Xing’s blog, she talked about Zara’s fast fashion and the accusations the company been confronted.

Although Zara learnt the new fashion from Paris, Milan, New York, the company does not simply copy designs from famous fashion apparel brands, but it comes up with its own variations base on these designs.

Zara might be accused because the company had the suspicion of coping other companies’ designs, otherwise Zara would not be funded billions of euros every year. What I think is that Zara ought not to copy apparels’ looking from other companies’ products, but it can refer their designing styles and come up with Zara’s own apparels’ looking.

References:

https://blogs.ubc.ca/lingyixing/

http://articles.economictimes.indiatimes.com/2013-08-22/news/41437167_1_zara-bershka-massimo-dutti