Whether or not you buy from the clothing giants Zara, you must admit you’ve heard of them. The reputation and internationalism Zara have achieved are a very precise measure of success, as well as a staggering amount of revenue (15.9 billion USD). However, in the contemporary world, there is more to making profits and achieving recognition as part of measuring success for companies. After all, if it were all about profits, we wouldn’t be studying organizational behavior.

In recent years, the importance of Corporate Social Responsibility (CSR) has severely increased. What CSR essentially creates is the need for greater societal mindfulness through enforcing the norms of ethics. Hence, when regarding the workplace, we have now come to expect values, employees, and customers respected. Focusing mainly on the employees, their values, and diversity within the workplace demand respect as part of achieving a sense of CSR. This means high job satisfaction, which is now an increasingly important measure of success.

Despite the growing importance of job satisfaction, big companies always look to take shortcuts for their own perceived benefits. For example, just look at technology leaders Apple, and their whole Foxconn scandal years ago. Apple isn’t the only company who failed to respect human nature, looking behind the fashionable clothes Zara produce, there is sinister activity.

It has been indicated that employees have been discriminated against in the workplace, highlighting a lack of respect from Zara as a large firm. An ex-employee from Toronto complained publically that her bosses did not make life at work for her easier, discerning her based on her hairstyle- which is merely a sign of her individualism in a world where we have fallen for totalitarian regimes. This portrays a corrupt workplace, as employees aren’t valued as they are deserved, they aren’t treated as human beings- which is why we need to study organizational behavior and hopefully put a stop to prejudiced in the workplace. This proves to be a big issue as her hair is heavily linked to her race and religious affiliations.

References

“Corporate Social Responsibility (Csr) From Financial Times Lexicon”. Lexicon.ft.com. N.p., 2017. Web. 4 Feb. 2017.

“Importance of Job Satisfaction in the workplace”. Villanovau.com. N.p., 2017. Web. 4 Feb. 2017.

“Riots, Suicides, And Other Issues In Foxconn’s Iphone Factories”. CNET. N.p., 2017. Web. 4 Feb. 2017.

“Zara Employee Humiliated After Managers Try To ‘Fix’ Her Hair”. CBC News. N.p., 2017. Web. 4 Feb. 2017.