I agree with the Luc’s idea that Tangoo would be the leader of event planner, and one was also created by a Sauder graduate. This app is well-designed and attractive, and people can choose different event place they want. It will become popular and special also because of the customization. Instead of spending lots of time searching the website without explicit targets, Tangoo would be a much more convenient choice for the public.

However, with the development of technology, there will have more even better event planners on the board that can beat the Tangoo with more diversified selections. It is better for them to create more functions; for instance, they can observe the restaurants or places for entertainment in more cities, provide more categories to select and the price range to filtrate.

The Tangoo would be the great example of success in innovation and creation. However, the innovation cannot always help the firm survive from bankrupt or other crisis; it just depends on the different types of renewing –some of them are successful while some are not. The products should always be updated due to constant technology advancement. At the same time, feedbacks from customers would be beneficial for the updates.

Original article from:

http://blogs.ubc.ca/lucparlange/2014/10/04/tangoo-event-planners-of-the-future/