HUAWEI,a chinese maker of telecommunications equipment,overtook Ericsson to be the world biggest one in 2012.Being able to become the top-3 telecoms-equipment-maker around the world in 20 years,HUAWEI really has its strong points.However,it still has a long way to go.
By using the SWOT,we can analyse:
Strengths: low price and innovation in network technology.Weaknesses:financial limit(private company),poor corporate image.Opportunities:fast-growing telecommunication industry,a monopoly market has not formed.Threats:be consider as a threat to Western countries’ security,participation being blocked.
From the SWOT,we can conclude that if HUAWEI want to explore its international market,the first thing to do is to eliminate stereotype and gain trust from western countries.Also,since many telecoms-equipment -makers have built factories in Third-world countries,low prince will no longer to be a powerful strength,which require HUAWEI to focus more on innovation and management system.
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