Although iPhone 6 and iPhone 6 plus have been on sale for a while in many countries and we have seen so many people lining up for a whole night to buy them, as the biggest market of Apple, China is not the initial market for the new iPhones this time. But it does not affect its popularity there. Based on JD.com, a Chinese website that tracks the pre-orders of iPhone 6s, there were over 2.8 million pre-orders for iPhone 6s as of 11 pm Friday Beijing time (8:00 am Friday Pacific time). Tencent news estimates that in the four days since the iPhones were approved for sale in China, reservations topped 4 million. From the data we could see the how strong the influence of Apple and iPhone 6s are.  It’s not surprised that iPhone could make such a success because Apple has made such clear value proposition and have conducted it through its amazing advertisements.

Citation:

“Forbes”

http://www.forbes.com/sites/chuckjones/2014/10/04/apples-iphone-6-pre-orders-are-on-fire-in-china/