When you decide to start your own business, Despite the ability or specialty you have, finding a field that no one dares to step into is a good first step. The field that no one set foot in means a customers’ need that hasn’t been satisfied yet, moreover, as long as you successfully build your career up, your company can be the “first one” in customers’ mind. David Dobrowolski founded his car-renting company called Flash Vehicle Rentals two years ago in Sierra Leonean where none of the big car-renting companies operates in, and now, his company has already taken shape in Sierra Leonean.

Of course, trying something no one has tried before is a risk, because there’s definitely some disadvantages stop people doing so, but once you can conquer it, you can turn all the disadvantages become advantages. In this case, the poor environment in Sierra Leonean is the main reason that makes all the global car-renting companies hesitate to set up their company here. The cars are easily broken in the certain condition, and it’s almost impossible for people to find a place to fix it since there’s no dealership or recovery service. In order to fix that, Flash Vehicle Rentals import mechanics and use GPS system to track all their cars, so they now have the advantage that they can send replacement anywhere in this nation if any of their cars broken. Now, in Sierra Leonean no one knows Avis, but every one knows Flash.

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