Xuanya Liu’s blog:

https://blogs.ubc.ca/xuanyaliu/2014/10/23/what-results-in-the-falling-of-amazons-stock/

In Xuanya Liu’s blog, she writes that Yahoo should think twice before investing Snapchat. The main point she made is that the selling point of Snapchat- automatically delete the uploaded photos thus protecting users’ privacy- is not that strong and cannot ensure its reliability. This is a big issue that Snapchat should deal with urgently. However, I do believe that this problem cannot deny Spanchat’s potential of development.

Snapchat’s value proposition is to establish a platform for users to share whatever they want with their friends and do not need to care about the disclosure of their privacy. It is a total new concept in today’s world. Nowadays, people are gradually getting concerned with their public identities and are no longer able to share what they want with their friends in public social network. Every post published will relate to their social life and may be seen by their future boss, thus “taken all of the fun out of communicating”, said Spiegel, the founder of Snapchat.

Xuanya points out that Snapchat may not have the large market as Instagram has since Instagram targets on broader users. It is true that Snapchat only targets at teenagers between 13 and 23. However, this group is with great potential since they are at the critical time to establish their social network. Upon founding their basic network at Snapchat, they will find hard to abandon it. What Snapchat is trying is to create a total new socializing way.

Resouce from: http://en.wikipedia.org/wiki/Snapchat