According to Paco Lee’s latest post, Facebook has launched a new promotion method, which readers could increase the amount of their likes of their posts by paying $7. He pointed out that this service is not available to the user who has less than 5000 friends. Meanwhile, he also questioned the availability of their post on their friends’ newsfeed.
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After reading his post, several counter-arguments came up to my mind. First of all, if an individual has more than 5000 friends, is it necessary for he or she to use this method to promote the post? They already have enough followers.
In addition, external research on Facebook also depicts that post promotion is currently not available to everyone, yet it does not mention the specific details or requirements. Then, it emphasizes the fact that even if a user does not promote the post, other people can still see it.
Last but not least,by promoting posts, individuals can benefit more than small businesses. For small businesses or larger groups, it is more efficient for them to use other sorts of Facebook’s promotions such as Page posts Ads and Market Place Ads to enhance their advertising and marketing segments.
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