Commenting on Francesco’s blog, “MICROSOFT’S WINDOWS 10, WHAT HAPPENED TO WINDOWS 9?” Francesco brings up an interesting topic, naming of technical products. Windows 10 is not the only product that doesn’t follow the normal order of numbers. For example, another series from Microsoft, Xbox. The first one is just called Xbox, then the next one is called Xbox 360, and the latest one is called Xbox 1. I didn’t think deep into it before, thinking that Microsoft just wanted to be creative and bold. And it’s really funny to do so, like this joke suggests, but after reading Francesco’s blog, I’ve come to a deeper understanding of the reason why is Microsoft doing this. And I totally agree with Francesco that it’s a creative and good idea to do so.

I couldn’t help to think about some other examples of interesting naming of products. The apple’s Ss, The Gs in a famous video game “Monster Hunter.” In fact, many video games start to use sub-titles instead of numbers such as “Call of Duty: Advanced Warfare.” It gives the player a good idea of what the theme of the game is and it sounds really cool at the same time. From all these creative and interesting names of products, I can tell that naming a series of product is not as easy as people usually think it is.

In the article “How young working couples can build wealth without compromising on lifestyles” the author introduces the story of some young couples, Ananth Domatoti, 31 years old, and his wife Anita Patnaik, 30 years old. Vishal Nalawade, 30, and his wife Shraddha, 29. They both have good jobs, and they spend carefully and save 60% of their net income every month. But they are still experiencing financial problems. The article’s opinion of what causes this is that spend too much money on saving instead of investment. I totally agree with the article’s perspective, because we’ve learned in class that money depreciate when time passes by and inflation decreases the money’s value as well when saving in the bank. The article gives couples like them a solution that sounds simple but effective: “Don’t save, invest.” When reading, I raised up with a question, how and where to invest? Then I found out the Nalawades have the same question as I am, and the article gives an example, equity mutual funds. The couple should start investing in small amount. Considering I’m also young myself, I think I should start investing, maybe equity mutual funds it is, like the article suggested. But no matter how I’ll invest in the future, I definitely learned a new thing today.

CVS is the largest drugstore chain in terms of overall sales and pharmacy sales in United States, and it is planning to stop selling cigarettes and other tobacco products by October according the article: CVS Vows to Quit Selling Tobacco Products. (http://www.nytimes.com/2014/02/06/business/cvs-plans-to-end-sales-of-tobacco-products-by-october.htmlI) “We have about 26,000 pharmacists and nurse practitioners helping patients manage chronic problems like high cholesterol, high blood pressure and heart disease, all of which are linked to smoking,” said Larry J. Merlo, chief executive of CVS. “We came to the decision that cigarettes and providing health care just don’t go together in the same setting.” what CVS did matches the concept of business ethnics in Freeman’s Stakeholder Theory, which indicates that successful businesses are the ones that make the stakeholders’ interest go together. And I agree with it totally, therefore, I totally support what CVS does, which put pressure on cigarettes manufacturers and retailers according to the article. This is a great example of what a successful business should be, doing beneficial things for the society within its authorities. This is the business ethnics that all business should learn from.