It seems that young people are watching less and less TV nowadays, due to the solitary experience of watching TV. However, this one-way, disconnected situation is changing due to the use of social media like Snapchat and Periscope. With the social media, audiences are getting more and more used to the live, communal experiences when enjoying a TV series meanwhile actors and actresses are getting more and more fans through the social media.

We can note that there is a change in the channel of the TV series and this change makes watching them more amusing. In the past, the only channel of the TV series was cable subscriptions. However, internet has become a new channel due to the growth of technology. The internet channel can be divided into two parts. The first one is the on-demand services that offer TV series itself like Netflix. The second channel is the one that offering audiences and actors a way to share their views and discuss the plot with each other. The original channel of the TV series—cable subscription is not dying because of the second internet channel I mentioned above. People are willing to share their opinions about the series with others who are watching the same series at the same time. TV subscriptions offer a chance to the audience to watch at the same time and social media gives a way to communicate with other audiences. The two combinations satisfy people’s demand for in-time communications.

Who says that internet will ruin the cable subscription? Actually the combination of social media and cable subscription have created a new value to the audiences.

Main article:

http://www.nytimes.com/2015/10/05/business/media/social-media-takes-television-back-in-time.html