https://blogs.ubc.ca/ziranwang/2014/10/02/blackberrys-new-unconventional-smartphone-to-be-revealed-at-mwc-2015/      Posted by Ziran Wang

BlackBerry is back to the market.  As recently, BlackBerry confirmed that they are working on a new smartphone which they described as “unconventional” smartphone, and this product will be released at MWC 2015. Few days ago, the BlackBerry Passport was introduced  to the crowd and there were about 200,000 preorders “in the first 48 hours”. Although this number is still low compare to Apple, 10 millions units within a week, it can still be considered as a huge step for Black Berry.

I agree with what Ziran has said in his blog, that since BlackBerry’s new CEO, John Chen took the position, the company is moving towards its right track. Rather than trying to get everything done all at once, the company starts to focus, as Ziran said, “only a few of its production lines”. I was kind of curious about this upcoming smart phone since  Ron Louks refused to introduce more about it. The main feature of this phone is that it can be operated by only one hand, which I believe it satisfies a lot of the consumer’s need. Thus, I totally go along with Ziran’s idea that BlackBerry is on their way of “changing its focus to enterprise customers”.

Last but not least, to see an obviously change within BlackBerry would certainly take some times, yet I believe it will be worth the wait.