Category Archives: Marketing

As everyone else I am a “party” guy, I enjoy hanging out with a group of friend and I like to meet strangers and socialize with them. When I just got familiar with clubbing, I notice clubs are busy not … Continue reading →

Just now, i have read Erin’s blog (https://blogs.ubc.ca/mengxilin/2011/03/21/pricing-of-mcdonalds-pie/) about the price of McDonald’s pie. A single pie in McDonald’s cost $0.69 while buying 2 pies cost $1.39. Although i have never had a pie in McDonald’s, i definitely remember there … Continue reading →

Groupon is a website that provides deals and offers of many different products daily.  It is launched in October 2008 and now, it has 35 million registered users all over the world. Whenever Groupon sends you an offer, it is … Continue reading →

I used to work in a fashion shop in Metropolis. The marketing strategy used there is good and simple, but not very ethical. In the store, you will see sign boards of 50% off everywhere to attract customers to buy … Continue reading →

One of my friend currently want to lease a new car, so i to car dealers together with him and learnt many interesting things. For example, leasing rate for the brand new series X3 in Brain Jessel BMW is 4.99%, … Continue reading →

In one of the marketing lecture(i can’t remember which one exactly), we were asked to do an class activity of choosing a brand from a list of brands that we think it is similar to Sauder. Although my group members … Continue reading →

Apple’s unethical marketing strategy Apple is definitely one of the best brand in the technology area. When it introduced the first iPhone, it’s a big impact for the cell phone market. the first iPhone was released on June 29, 2007, … Continue reading →

Today I am going to talk about a massively multiplayer online role-playing game (MMORPG), “World of Warcraft”, and some of its marketing strategies. “World of Warcraft” was released on November 23, 2004 and was estimated to have 62% of the … Continue reading →

In order to get into Sauder, volunteering work in the supplemental is one of the criteria. Therefore after searching through the internet, I found a volunteering position at Investor’s Group as a marketing associate. Basically, the work is very simple, … Continue reading →

When the question, if the baby carrots campaign is sustainable, is raised in the lecture, I had come up with some ideas to help to make it more sustainable~~ First, perhaps when the sales of baby carrots start to drop … Continue reading →