From her blog, “the research shows that a medium-size latte in Beijing costs 27 Yuan ($4.43), or one-third more than at a Chicago store in United States,” she also said that in China, holding Starbucks is kind of the representative of the rich. So consumer’s blind faith is one of the reasons causes the high price in China

From my research, not only Starbucks has high price in China, almost every foreign brand has double price standard between China and western countries. Some domestic industry standard is too low or too thick, the lack of fine evaluation gives the multinational company provides “hotbed” perform a double standard. Some foreign brands  gradually become localization in China, even with two standard management of its branch at home and abroad. The production and sales link exist some loopholes. That even if appear in quality problem, recalls in other places, nor will be included inChina, the reason is: the product conforms to specifications in China

In order to eradicate this unfair phenomena, China ourself must increase our domestic quantity standard first and then use this standard to estimate these foreign brands.

references:

https://blogs.ubc.ca/alicechan/

http://biz.cb.com.cn/12716612/20121129/430116.html