I agree with his opinion that McDonald should sell organic food to their customers to prevent their sale from falling. Because McDonald is the largest restaurant chain in the world and it has a huge amount of customers, which means that they have considerably big influence. With the deveopment of the society, an increasing number of people become to focus on their health. It is crucial for them to keep the food healthy unless they would lose a lot of customers. Yi suggests that McDonald needs to provide organic food with people on account of the fact that it is not only healthy food that customers ask for but also have various tastes that satisfy customer’s needs. In my opinion, organic food is great choice for MDC for the reason that it is safe enough for people to eat and it is a new type of food in the fast food market. Therefore, in order to survive in this competitive market, MDC should carry out effective strategy and this one is suitable for them.

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