How will the market be like without any competitions at all? The battle between the two smart phone companies has been going on for the past decade. The latest market share of smart phones shows that Samsung takes 28.4% in the global market, and Apple is leading with 42.6% of the global market share. Together, the two smartphone leaders take a total smartphone market share of 70%. The competition among Samsung and Apple is very fierce. After releasing iPhone6 by Apple, it is reported that Apple is gradually eating the market share of Samsung; Samsung also acknowledged that it felt the threat of iPhone6 launch and apple. Samsung’s new product Galaxy Note 4 has sold 4.5 million units during its first month of availability, which is far from its target 15 million and also 500 thousands fewer than Galaxy Note 3 sold in the same time.
I believe that it is a good thing that the two large smart phone companies compete with each other instead of one of them monopolizing the whole mobile industry. Competition will promote the technological improvements at a faster rate. If Apple were the only existing company producing mobiles, its development speed would not be so fast as we see toady without the interference of Samsung. They are driven by mutual competition and pressure between them to innovate and produce better products.
Citation:
1. http://www.ibtimes.com/apples-iphone-6-pre-orders-are-beating-samsung-galaxy-note-4-korea-1713754
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