To be honest, Marketing was not something that’s really attractive to me. I feel myself working better with dry numbers like Accounting. But COMM 296 has been brought me so much fun throughout the term. The material (definitions, procedures, steps…) itself is not that exciting. But the real-life examples that Tamar really wowed me.

Marketing is closer to me than I ever think. It’s everywhere around my normal life. Email promotions, billboards, bus advertisement, food samples during grocery shopping trip…

Marketing plan assignment, especially assignment 3

• About the assignments: I think they were complex but surely relevant to the course and materials we covered in class. Assignment 3 format was quite interesting. Instead of doing a normal presentation, we got the chances to use our creativity to create a video. However, this format might be hard for some teams which didn’t have any members good at video editing. My teams didn’t really struggle that much but it took a while to decide how to make the video that would be different from everyone else.
• About my team: I think my team still did ok. We met the deadlines; the marks were ok for someone who doesn’t set super high expectation for COMM 296 like me. But definitely the effectiveness of teamwork was not really achieved. We had quite a lot of meetings but most of the time; we couldn’t solve or do anything during those meeting times. I wish my team would work more effectively.

COMM 296 is the course that I will definitely suggest to other students.