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A new level of Fundraising

I have no idea if this exists.  I’m on the hunt for a Boutique Consulting Firm that specializes in social media or eMarketing strategies for organizations dedicated to improving health care, like any Hospital Foundation.  Or even bigger institutions like UNICEF!

I was lucky enough to attend a guest speaker presentation that inspired me to, yet again, think about new ideas.  It was a founder of a really cool boutique consulting firm.  Think! is a Boutique Consulting firm focused on social strategies for Destination Marketing Organizations.  They found their niche and are having tremendous success in what they’re doing. 

Doing a quick google search, I didn’t find a similar firm in health care but I found someone that I would probably want working in such an agency.  They are the creators of SMiCH.  In fact, it would be tough to argue that they aren’t doing this already!  They look and talk about just anything…  It is fascinating to look at the numbers they have compiled. 

Here’s a sample of information you can find on their site:

  • There are 91 Facebook accounts nationally, representing 193 different hospitals 
  • There are 57 Twitter accounts representing 201 hospitals
  • There are 48 YouTube channels, representing 69 hospitals
  • BC has the most hospitals represented by social media pages/accounts/channels, but Ontario has the largest number of unique pages/accounts/channels. 

This led me to wonder (off on a different tangent) if there was a top objective behind these different Facebook accounts or Twitter accounts?  And what might it be?  I also would like to know how effective they’ve been in reaching their goals.  I should get in touch with the creators of SMiCH. 

I’m inspired that SMiCH exists! 

A double- dose of inspiration day.  Awesome.

 

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