Eric Adler and Julian Chabbott, roommates from Babson University created and founded a free iPhone application called Line Snob. This application gives real time information and wait times and rely on its users to submit information for other users to look at. To create an incentive so that the application’s users submit reliable information it would reward users through points that could be redeemed for coupons for reporting on the lines they’re standing in.
These two men are entrepeneurs. An entrepreneur is a person who has possession of a new enterprise, venture or idea that addresses a current issue and assumes significant accountability for the inherent risks and the outcome. The issue that Eric and Julian wants to address is having to wait in lines. They realize that almost everybody dislike waiting in line to reach a destination or to watch a movie at the cinema, but there is currently no solution in avoiding it. So they came up with the idea of an application that informs people of wait lines, Line Snob. Of course there are inherent risks, such that it relies on users to provide information however it won’t attract users if it have no reliable information, creating the chicken or the egg comes first dilemma. Yet, they stuck to their idea and showed perseverance that allowed them to achieve success.