What comes to mind when you hear the word “life saver”? Police? Firefighters? Surgeons? How about Skype?
Hey, Skype users – what do you use Skype for anyways? To chat with family/friends who’re overseas? To vid-call your teammates about the upcoming assignment? Run for an executive position via conference call because you’re stuck in traffic? (I personally know someone who did that – and they won VP of Production).
Skype takes the cake as one of the more unusual distributors of … a particular service. Skype has it uses but I never thought of using it during a wedding ceremony for exchanging vow as I read in a copy of The Vancouver Sun released March 7th, 2011.
This is distribution exemplified: Getting the right product to the right place at the right time. Groom unable to make it to the altar (because you’re stuck in a hospital bed) but not wanting to disappoint? These wedding planners came up with the creative solution of Skyp-ing. Unconventional, yes, but it enabled the wedding to proceed as planned. This point of contact certainly adds value to the service – or else the wedding wouldn’t even have happened! Skype did save one couple’s married life from going down the drain before it even started. It’s not costly, but I don’t think this method of bonding with your significant other is the way to go for most couples. Kudos to the bride for standing, with composure, at the altar by herself.
Categories: