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RE: Alex Chua’s “Walmart’s Woes”

Reading Alex’s blog post Walmart’s Woes, which addresses the topic of unfair pay and horrendous working conditions in factories in developing nations, I could not help but consider if ethical treatment of employees should be left to corporations, or if third party (namely government) intervention is necessary.

In an absolutely free-market economy wages and working conditions would be influenced solely by the producers and consumers. If this were the case, it would be the responsibility of the corporations to act ethically, and the consumers to voice their opinion when they violated these values. This is not a real-world situation however, as there is government influence in almost all aspects of our lives, and labour laws are not exempt from this.

So governments pass labour laws protecting the workers in their country and everyone is happy again, unfortunately it is not that easy. What happens when a government does not care enough to put these types of laws into effect? We then need to turn to international law, but such laws are often difficult or impossible to enforce.

Labour laws are crucial to protect workers in developing nations from being exploited, but when labour laws fail, it falls on the shoulders of the corporations employing these groups to protect their workers by paying them fairly and making sure their working environment is safe.

 

https://blogs.ubc.ca/alexanderchua/

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Unconventional Advertising: Ingenious but Destined for the Toilet

Marketing is ever-evolving, and as advertising becomes increasingly aggressive, marketers are finding very unique ways of putting their company on display in all-new places. In a society that tends to exalt the bold, the most extreme ideas are often the ones that are best remembered. That’s why when Jordan and Bryan Silverman suggested putting advertisements on toilet paper, companies did not immediately reject the offer.

An advantage to putting advertisements on toilet paper is how easy it is to distribute and target specific groups with. The Silverman brothers charge companies money to buy space on their toilet paper rolls and then offer the rolls to companies for use free of charge. Free toilet paper can save a company a substantial amount of funding and most will jump at the opportunity.

Unconventional marketing, like “human billboards” (Branded for Life) tend to be fads in advertising rather than long term innovations. Companies would pay people to tattoo their logo or slogan on visible areas of their bodies. This method lost momentum over the years however and there are now people left with these tattoos, some of which are for companies which have since gone under.

Marketing is always changing and marketers are constantly trying to find new ways to put their product or company on display for the masses. Regardless, advertising seems to gravitate back to traditional marketing techniques more often than not.

http://www.cnbc.com/id/49061996

http://www.buzzfeed.com/jackstuef/branded-for-life

http://cmsimg.freep.com/apps/pbcsi.dll/bilde?Site=C4&Date=20120820&Category=BUSINESS06&ArtNo=120820052&Ref=AR&MaxW=640&Border=0&Bathroom-reading-gets-new-spin-advertising-toilet-paper

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France’s Attempt at Taxing the Affluent Could End in Mass Emigration by the Wealthy

The new taxation system suggested by President Francois Hollande of France has many of the top earners considering taking up residence elsewhere to avoid the steep tax increase to be put in effect. President Hollande, a socialist president who was elected May 6th, 2012, has proposed implementing a new law that would have anyone earning more than $1.23 million annually paying up to 75% of their income in taxes. While the president has assured the masses that this is a temporary hike in taxes, the prospect of a spike from 48% to 75% is enough to send France’s wealthiest running.

The ethical issue here lies in how much money (as a percent) a government can take from an individual in a capitalist society. It is understandable that a government would much like to tax heavily those who can afford it, but the suggested reform would have opulent French paying three-quarters of their wages. In an economic and social system where monetary reward is often the sign of someone of great intelligence, determination, or value, it is hard to understand why anyone would strive to excel knowing that regardless of their efforts they will see little reward. Command economies around the world have often failed, in part because of the workers’ unwillingness to perform well knowing they will receive no reward for their extra effort. Imagine working for twelve months and receiving three months’ worth of pay and it is not hard to relate to those looking to emigrate from France.

 

Francois Hollande

http://www.dailymail.co.uk/news/article-2185231/High-earners-planning-leave-France-75-tax-rate-income-1million-euros-goes-ahead.html

http://edition.cnn.com/2012/09/10/opinion/arnault-france-tax-rate/index.html?hpt=hp_bn1

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