Students will work in groups, bringing together Sauder and Journalism students, on a social media project for a client. This collaborative project is intended to be a practical, hands-on exploration and implementation of what we’ve covered throughout the course.
Please submit your top three choices on this shared Google Doc, together with one line on why you would be good for the media partner. Paul and I will try to accommodate your requests but you may not all get your first choice.
Media partners:
On the Coast, CBC Vancouver
On the Coast is CBC Vancouver’s drivetime radio show, hosted by Stephen Quinn. It is producing Gay and Grey, a series on gay seniors in Vancouver’s West End to run over the first few months of 2014, culminating in a public forum on the issue.
Journalists for Human Rights
Journalists for Human Rights is looking to scale our home-grown Aboriginal Project, an initiative to provide on-the-job mentorship, internship and education opportunities for First Nations peoples, particularly youth, across the country. The goal of the project is to strengthen a pipeline of Aboriginal journalism talent in Canada. It is designed to improve mainstream reporting on Aboriginal communities through expanding the numbers of qualified journalists able and positioned to report in a deep way about these issues, thus building more effective bridges of communications between the two communities.
Rare-Diseases.ca
A UBC Journalism and UBC Pharmaceutical Sciences CIHR-funded project. The CIHR New Emerging Team for Rare Diseases (www.rare-diseases.ca), is a multi-disciplinary group of internationally recognized Canadian researchers whose expertise includes health economics, health technology assessment, health policy, decision-making development and implementation as they relate to rare diseases, along with provincial and federal knowledge users involved in priority-setting and policy-development for orphan drugs. The project will involve identifying, reaching and engaging with audiences interested in the topic of expensive drugs for rare diseases in Canada
The Walrus
The Walrus is working developing a user-driven content platform. It is piloting a new online incubator for writers which it aims to launch it within Q1 2014. The aim is to encourage participation from remote and diverse audiences
Vancouver Observer
The Vancouver Observer has been successful in building numbers on Twitter. Now it’s time to engage more deeply with experts, journalists, politicians and other influencers around issues that matter and are covered by the Vancouver Observer reporting team. It is looking to the UBC journalism/business team to create a strategy to increase awareness and grow readership of the Vancouver Observer, build sources for reporters and develop relationships to deepen content.
OpenCanada.org – Canadian International Council
OpenCanada.org is the digital international affairs magazine of the Canadian International Council, Canada’s main foreign policy think tank. The site published regular multimedia content which aims to sit between new media journalism and research. An example of a series we ran last year on Drones, won the best overall content series at the Canadian Online Publishing Awards. It is aiming to expand into the US international affairs debate and broaden its audience outside of Canada.
HUB – (Formerly the Vancouver Area Cycling Coalition)
HUB’s mandate is to make cycling better through education, action and events, for the purpose of supporting healthier, happier, more connected communities. It runs events to celebrate cycling and encourage the public to cycle more. It is hosting the spring Bike to Work week in Vancouver in May. It is aiming to expand awareness of the event, engage with cycling enthusiasts and encourage a greater number to share their commute to work by cycle.