Week 1:
- Tell Everyone introduction and chapter one, The News Now (PDF)
Week 2:
- Introduction to Developing a Social Media Strategy – for Nonprofit Organizations
- Six social media strategy templates to save you hours of work, Hootsuite blog, (Dec 2014)
- What’s Your Animal Personality Type? – Buzzfeed
- Myers-Briggs test (free)
Week 3:
- Chapter two, Why We Share, and three, OMG! I Have to Tell You, Tell Everyone
- The Psychology of Sharing – New York Times
- 13 Ways to Make Something Go Viral – Jonah Peretti
- Top shared on Facebook and Twitter in 2015
Week 5:
- Chapter four, The Daily We, and six, A Nervous System for the Planet, Tell Everyone
- How to Tell Powerful Narratives on Instagram, Nieman Storyboard
- A 91-year-old literary magazine is hosting a yearlong experiment in storytelling on Instagram, Nieman Journalism Lab
Week 6:
- Chapter seven, When Consumers Strike Back, Tell Everyone
- Six steps to a killer Linkedin profile, Rachel Gillett, Forbes, April 2, 2014
- Managing Yourself: What’s Your Personal Social Media Strategy?, Harvard Business Review, November 2010
Week 10:
- Chapter eight, Truth, Lies and Rumours, Tell Everyone
- Chapter 8: Ethics and the Code of Conduct, in Social Media for Journalists, Megan Knight and Clare Cook
- American Society of News Editors, 10 Best Practices for Social Media
- Networked Privacy, danah boyd, PDF 2011 (10 minute video)
Week 12:
- Social media editors in Canadian newsrooms describe integration, unique challenges, Tim Currie, J-Source.ca
- Video: Strategy of the BBC’s social media news team, BBC College of Journalism, (7’06”)
Comments by Alfred Hermida