Based on Candy’s blog’s information about “Twitter’s position of Social Media Pie“(https://blogs.ubc.ca/dimu/2013/10/07/twitters-position-of-social-media-pie/) I think even now Twitte also became the listed company but compare with Facebook their business model is quite different. I think Facebook’s business model is very unique, so I am going to talk about Facebook’s business model.
Facebook was founded six years worth up to $70 billion, based on some research Facebook making it worth more than companies such as Boeing Co.It is a great miracle.With the rise of Facebook there have a lot of controversy, most of people think that Facebook business model fuzzy and no clear monetization model, but there is no denying that Facebook has become the most likely to compete with Google.
The original use for Facebook was really a place for students to connect and share and interact with friends;Although later Facebook gradually from the campus extension to business people ,there still have one thing doesn’t change—-The real-name system.
Because the real-name system that strict requirement to make it popular around the world; people use real identity on Facebook is in order to more convenient to find your friends in their lives,moving the interpersonal relationship in real life to network.Due to the vast majority of Facebook users are real identity, it is very important for Facebook. Facebook can use these data clearly know each one’s trajectory and real information on the Internet. These information is just advertisers need , inneractive targeted adverts on the individual’s screen, depending on what Internet pages they have recently been looking at.Facebook is an open platform for advertisers,now in such a platform on the emergence of new programs.Advertisers and Facebook according to provide the content of the charge.According to official data variety of programs to run on Facebook more than 2000.
Facebook application of user privacy data is also a huge fortune. Facebook can use these information to develop games and advertising.Also the advantage of interactive advertising let Facebook is no longer in a passive state.Interactive advertising highlights the user feedback doubled advertising benefits. Facebook joint some games companies offering a lot of virtual currency and it could go far beyond the confines of the website.
I think somehow real-name system is not very safe. We put all of our information on the website but we actually don’t know if someone will use it to do something really bad. We also can’t sure if it will bring something harmful to us or our family because everyone can see it and can use it.
Yup! I understand your concern. I know that’s not safe for us to put all the real information on the website but Facebook did not force you to fill in these detail, if you don’t want everyone see your information you can choose do not register Facebook’s ID.The problem is everyone around you have Facebook’s ID and they want to add you for their friends so you are gave in and get a Facebook ID also follow the rules which are Facebook gives to you. This is how Facebook use our information to make money ! ^~^