Canada Goose’ Runs Wild

Internet scam occurrences increase along with the explosion of e-commerce

Internet scam occurrences increase along with the explosion of e-commerce

Recently, I had blogged about the upsides of e-commerce. The technology explosion would see the shutting down of malls and common places where transactions and in-person demands take place. Ironically, I had come across an article in The Globe and Mail suggesting the not-so-easy transition into a wholly virtual business world. As e-commerce becomes increasingly popular, many are quick to exploit the fairly new business opportunity to scam unsuspecting customers. Not being the first to do so, Tony Wilson, suspected that he had been a target of a scam that disguised itself as the well-known Canadian brand, Canada Goose. While home-shoppers constantly have to remain alert for increasingly frequent scams online, this might be one of the remaining issues that keep physical shops and shopping centres in business. As for businesses that provide online shopping apart from in-store shopping, the implications of going virtual require thorough planning on operations. These businesses might consider allocating part of their expenses on strong internet security in order for their website to be verifiable by customers. Attention to imposters on the web must be paid thoroughly, especially for businesses that do not already have a website of their own.

The Globe and Mail article: http://www.theglobeandmail.com/report-on-business/small-business/sb-growth/day-to-day/my-christmas-goose-dont-get-scammed-like-i-did/article16088567/

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